Maryyam Siddiqui is an emerging Urdu writer, known for her distinct storytelling style. She began her writing career in 2018 and gained attention for her impactful novels. "Ahh Yeh Muhabbat" was her first widely popular novel, and it resonated deeply with readers due to its emotional and romantic themes. Maryyam focuses on writing about societal issues, love, and personal struggles, making her work relatable to a diverse audience. Her writing often blends romance, social commentary, and human emotions, capturing the hearts of readers who enjoy narratives that are not only entertaining but also thought-provoking. Her novels have garnered a loyal following, especially among young readers, for their ability to address modern-day concerns while maintaining traditional values.